Nexstar Broadcasting Engages Noofangle Media to Provide Editorial Content
May 8, 2008
NEWS ANNOUNCEMENT
FOR IMMEDIATE RELEASE
Nexstar Broadcasting Engages Noofangle Media to Provide Editorial Content for Its 29 Local Market Websites
Irving, Texas (February 11, 2008) – Nexstar Broadcasting Group, Inc. (Nasdaq: NXST) announced today that it engaged Dallas-based Noofangle Media, Inc., to provide professionally produced, original editorial content for its 29 local market websites. By leveraging its national network of respected journalists, Noofangle Media will provide Nexstar with engaging, topical content packaged in platforms that are easily incorporated into Nexstar’s existing online offerings. As the content is integrated onto each respective market’s website, Noofangle Media’s seasoned editors and writers will continuously refresh the new platforms to keep them timely, topical and interesting. Nexstar and Noofangle’s innovative collaboration will re-define the way professionally produced lifestyle content is distributed online.
Nexstar recently announced the launch of its company-wide, environmentally friendly “nexstarGREEN” initiative. To support the company’s commitment to corporate responsibility, the first platform to be launched will be Noofangle Media’s “Green Right Now™” (www.greenrightnow.com). This will be closely followed by Noofangle’s online shopping magazine “Shopperati™” (www.shopperati.com) and the popular list service “GetListy™” (www.getlisty.com).
Nexstar Chairman, President and Chief Executive Officer Perry A. Sook commented, “Nexstar is dedicated to identifying and deploying new and innovative channels for providing high-quality content to our viewers and visitors to the web portals we have developed in all of our markets. Noofangle complements Nexstar’s focus on delivering consumers quality content that makes our multi-media platform even more attractive to our advertising partners creating a win-win situation for our communities and content partners.”
Noofangle Media President, Marc Montoya stated, “We are delighted to provide Nexstar with original, relevant editorial content that readers will enjoy and advertisers will find attractive to enhance their brands and promotions. While user-generated content gets much of the buzz on the Internet, there is a huge demand for high-quality, professional content on the web from both consumers and advertisers. We look forward to working with Perry Sook and Senior Vice President, New Media, Rajiv Lulla to extend the noteworthy success of the Company’s new media initiatives.”
About Noofangle Media, Inc. (www.noofanglemedia.com)
Noofangle Media, Inc. works with leading media companies to expand their online revenue potential. Working with a national network of experienced and respected journalists, Noofangle Media produces compelling, original editorial content in platforms that are easily and seamlessly integrated into partners’ websites. These proprietary platforms – which include Green Right Now™ and Shopperati™ – are ideal, out-of-the-box solutions for companies that want to grow their online revenue and provide their audiences with professional, relevant content they can trust. Noofangle Media, Inc. is headquartered in Addison, Texas.
About Nexstar Broadcasting Group, Inc.
Nexstar Broadcasting Group currently owns, operates, programs or provides sales and other services to 50 television stations in 29 markets in the states of Illinois, Indiana, Maryland, Missouri, Montana, Texas, Pennsylvania, Louisiana, Arkansas, Alabama and New York. Nexstar’s television station group includes affiliates of NBC, CBS, ABC, FOX, MyNetworkTV and The CW and reaches approximately 8.25% of all U.S. television households.
Forward-Looking Statements
This news release includes forward-looking statements. We have based these forward-looking statements on our current expectations and projections about future events. Forward-looking statements include information preceded by, followed by, or that includes the words “guidance,” “believes,” “expects,” “anticipates,” “could,” or similar expressions. For these statements, the Company claims the protection of the safe harbor for forward-looking statements contained in the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this news release, concerning, among other things, changes in net revenue, cash flow and operating expenses, involve risks and uncertainties, and are subject to change based on various important factors, including the impact of changes in national and regional economies, our ability to service and refinance our outstanding debt, successful integration of acquired television stations (including achievement of synergies and cost reductions), pricing fluctuations in local and national advertising, future regulatory actions and conditions in the television stations’ operating areas, competition from others in the broadcast television markets served by the Company, volatility in programming costs, the effects of governmental regulation of broadcasting, industry consolidation, technological developments and major world news events. Unless required by law, we undertake no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. In light of these risks, uncertainties and assumptions, the forward-looking events discussed in this news release might not occur. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this release. For more details on factors that could affect these expectations, please see our filings with the Securities and Exchange Commission.
Contact:
Perry Sook
Chief Executive Officer
Nexstar Broadcasting Group, Inc.
972/373-8800
Joseph Jaffoni, Ratula Roy
Jaffoni & Collins Incorporated
212/835-8500 or nxst@jcir.com
Mary Rosenbleeth
Noofangle Media, Inc.
214/693-0648 or mary@noofanglemedia.com