Strength In Numbers Independent, data-driven analysis of politics, public opinion polls, and elections. From author, journalist, and pollster G. Elliott Morris.
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Everyone is wrong about low-turnout voters
by G. Elliott Morris on September 11, 2026
They care most about affordability, and disapprove of Trump’s job as president at much higher rate than engaged voters — including among Republicans
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Republicans who think "Trumpapalooza" will work misunderstand why Trump won in 2024
by G. Elliott Morris on September 10, 2026
Disaffected Trump voters like the man less than motivated MAGA partisans
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The flawed thinking behind “Trumpapalooza”
by G. Elliott Morris on September 10, 2026
The president thinks he can activate lower-turnout voters who like his agenda. But polls show his former supporters oppose his key policies, and don’t think he’s focused on affordability
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All polls are models now
by G. Elliott Morris on September 9, 2026
Traditional polling is dead. A new paradigm of public opinion research has high uncertainty, and pollsters need to do a better job communicating about error.
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Notes on building an independent media and polling ecosystem in 2026
by G. Elliott Morris on September 6, 2026
For a special Labor Day edition of the Sunday roundup, I’ve written some personal thoughts on journalism, polling, forecasting, and the value of staying off algorithmic social media in 2026.
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The “priorities gap” and the midterms
by G. Elliott Morris on September 4, 2026
Voters want a president who works on their problems. They say Trump isn’t — and he and Republicans are losing support because of it
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Donald Trump is acting like he *wants* to lose the midterms
by G. Elliott Morris on September 3, 2026
From data centers to the White House ballroom, the president is pushing for things that nobody wants — and Republicans are taking notice
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What voters really mean when they say the Democrats should "fight" more
by G. Elliott Morris on September 1, 2026
81% of Democrats say their party should focus on ending Trump's corruption, while 54% want it to prioritize affordability. In open-text response they write leadership should "put regular people first”
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One out of six Trump voters says they wouldn't vote for him again
by G. Elliott Morris on August 30, 2026
Plus, a few articles on why polling isn't broken #ackshually, and YouGov’s LV-RV gap. Your weekly political data roundup for August 30, 2026.
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Two big questions about the polls right now
by G. Elliott Morris on August 28, 2026
Are respondents too progressive? And is weighting by past vote increasing support for Republicans?
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Deep Dive episode: Everything you wanted to know about prediction markets, with Rajiv Sethi
by G. Elliott Morris on August 27, 2026
Are markets better than pollsters? Why did the whiff on the pope so bad?
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Poll: New low for Trump on prices and foreign policy, now net negative on border security
by G. Elliott Morris on August 26, 2026
The president lost his last positive issue, and the gap between strong disapproval and strong approval is now nearly 3-to-1 (50% vs 17%)
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An updated look at Trump's approval rating in every neighborhood
by G. Elliott Morris on August 23, 2026
Plus, both parties are now running against data centers. Your weekly political data roundup for August 23, 2026.
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Are the polls overestimating Democrats again?
by G. Elliott Morris on August 21, 2026
It is tempting to “unskew” polls after repeat misses. But predicting future poll bias only works until it doesn’t
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A troubling trend of fake polls and lying pollsters, with FiftyPlusOne’s Mary Radcliffe
by G. Elliott Morris on August 20, 2026
We discuss three recent examples of fabricated or undisclosed campaign polling, and how to stay vigilant in the wild west of cheap and fake surveys
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What percent of Wisconsin likely Democratic primary voters are ages 18-30?
by G. Elliott Morris on August 18, 2026
This is a surprisingly important question that nobody has an exact answer to
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Is Abdul El-Sayed going to lose Michigan?
by G. Elliott Morris on August 18, 2026
The Democratic nominee is running behind expectations, and everyone thinks they know why. But it's early — and I think we all know a lot less than we think.
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KILL THE VAMPIRES
by G. Elliott Morris on August 14, 2026
A follow-up on Wisconsin's polling miss and potential scale of non-response from moderates
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It’s not just young Democrats who like lefty candidates
by G. Elliott Morris on August 14, 2026
Both young and old Democrats rate figures like Zohran Mamdani and Alexandria Ocasio-Cortez highly. But the young sharply criticize their party, driving defection from "establishment" picks
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Can we trust the polls in 2026?
by G. Elliott Morris on August 13, 2026
Maybe, maybe not — but primary polling isn't going to tell you either way


